Making Mothers Day personable through Social Media


I have some ideas for a personable gift, that is low cost - and gets the message across effectively.  This ultimately is the very idea that hides behind social media marketing - engaging your target audience to appropriate a message, to build rapport - entwined in a low cost channel. 

So this Mothers Day, why not relay messages through You Tube?

All you need is a camera with video capture capability, along with yourself, your family, or "actors".  A script to follow would be useful, or at the very least, a "plan of attack".

Once you have recorded your message on video format, you can upload it to you tube. (www.youtube.com).  Why not go all out, and make your own channel, include a background image that represents your intended message.  This idea can be used for years to come, as you would then be able to capture various clips and create an online database filled with media that fall under the reason behind its inception. 
For example, A Mothers Day tribute, filled with film clips that your Mother loves, clips you share together.  The background image could be an image that was taken during a pivotal moment in your relationship.

Other creative social media ideas for Mothers Day:
  • Tweet her a message (of course she needs to be a user on Twitter)
  • Post a special photo on her Facebook page (if you are friends..if not, why not become her friend..even for the day!)
  • Develop a photo bucket library and send her the link, (great if distance is a problem, and the postage system has gone POSTAL)
  • Develop a photo image library of all the activities you would do for her, if she was closer (bake that cake and take a photo of it, photograph breakfast in bed, photograph you doing the washing..you get my drift..?)
  • Create a Facebook Page that is a memoir (if she is deceased, tread lightly)
Remember, you are able to remove only SOME parts of your online footprint, so be aware of uploading images or writings (NEVER include personal details on line, or images that someone may find offensive)

Happy Mothers Day Strategising!

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